Reading up on startup
80 deep · digging since nov 19, 25
- The Worst Spam Emails: Inside iLands' AI Agent Hustle
iLands deploys AI agents that spam freelancers with job pitches to fund their own token consumption, pushing a dystopian business model.
- Inside the Outrageous Collapse of a ‘Montessori Ponzi’
The article details how a visionary’s attempt to revolutionize preschool through Montessori schools spiraled into a $440 million fraud collapse involving Guidepost Montessori and Higher Ground Education.
- Ask HN: Show your micro-SaaS
A Hacker News thread asking users to showcase their micro-SaaS products, with many sharing revenue figures and lessons learned.
- EdoStra/Marketing-for-Founders: Practical marketing resources to get the first 10 / 100 / 1000 users for your SaaS / App / Startup
The repo offers a curated list of practical marketing guides, tools, and tactics aimed at helping founders acquire their first 10 to 1,000 users.
- The ‘Deeply Nerdy’ Hugging Face Founders Behind Nvidia’s $13 Billion AI Bet - WSJ
Hugging Face, founded by three French nerds as a teen chatbot, evolved into a key open-source AI platform now being acquired by Nvidia for about $13 billion.
- Robotaxis Try Their Luck on London’s Medieval Roads
Uber and British start‑up Wayve have begun testing robotaxis on London’s medieval streets to capture a share of the city’s massive ride‑hailing market.
- Say something people want
Founders should stop describing what they built and instead articulate the specific outcomes and feelings their customers truly desire to make their product resonate.
- The 37signals Manager Playbook
The article outlines 37signals' internal manager playbook, detailing their practices for effective leadership, team communication, and productivity in a remote‑first software company.
- His Wedding Guests Were Arriving—Just as His $45 Billion Fund Was Falling Apart - WSJ
Leopold Aschenbrenner’s $45 billion AI‑focused hedge fund collapsed under excessive leverage just as his wedding guests arrived, forcing a fire‑sale of holdings to Citadel.
- StatsKit
StatsKit helps early‑stage startups diagnose why visitors don’t convert and lets them A/B test copy, pricing, and paywalls, measuring impact on actual revenue.
- The Billionaire Coding Genius Making the Tough Decisions at OpenAI - WSJ
OpenAI president Greg Brockman, worth ~$30B, now leads product over 1,500 staff, merging ChatGPT, Codex, and API into a super app.
- Start-ups challenge Apple over curbs on AI ‘vibe coding’ apps
Start-ups are pushing back against Apple's restrictions that limit the use of AI-based 'vibe coding' apps for app development.
- The 100 hour gap between a vibecoded prototype and a working product
A developer details how vibe coding a functional NFT app required over 100 hours of iteration, far beyond the 30-minute demo hype.
- HackMyClaw | Hacker News
A prompt injection challenge testing whether an AI email assistant (Fiu) could be tricked into leaking secrets ended with no successful breaches.
- Runway’s $5.3B valuation fuels world models
Video AI firm Runway raised $315M at a $5.3B valuation to develop world models, betting on AI that understands physical reality.
- Management as AI superpower: Thriving in a world of agentic AI
An experimental UPenn class shows students building startups in four days with AI, arguing that management skills, not coding, are the superpower needed to thrive with agentic AI.
- Exclusive | Hobbit-Inspired Startup Becomes First New Bank Greenlighted by Trump 2.0 - WSJ
The Trump administration approved its first new bank charter for Erebor Bank, a Hobbit-inspired startup founded by Palmer Luckey to serve startups and fill the gap left by Silicon Valley Bank's collapse.
- Loyalty Is Dead In Tech - by Nikunj Kothari - Balancing Act
Tech founders increasingly abandon their startups via licensing deals with Big Tech, leaving employees behind and breaking an unwritten oath of loyalty.
- How OpenClaw's Creator Uses AI to Run His Life in 40 Minutes
Peter Steinberger, creator of OpenClaw, shares how he uses AI to automate and manage his entire daily routine in just 40 minutes.
- New YC homepage
Y Combinator's redesigned homepage foregrounds founder stories and before/after photos of its most successful startups, including Airbnb, Stripe, and OpenAI.
- I built Pinpoint: a daily mini-game for discovering your city
A developer built Pinpoint, a daily place-guessing game using Next.js, Supabase, and LLMs for riddle generation and place automation.
- Cloudflare acquires Astro
Cloudflare acquires the company behind the Astro web framework, promising continued open-source development, MIT licensing, and support for multiple deployment targets.
- OpenAI Is Paying Employees More Than Any Major Tech Startup in History - WSJ
OpenAI averages $1.5 million per employee in stock-based compensation, over seven times Google's pre-IPO pay and far above any major tech startup in history.
- New product mode
Basecamp launched Fizzy, an open-source Kanban app, and describes their 'new product mode' approach using Shape Up with more flexibility for rapid experimentation.
- First Hire | Sound for Movement
A solo music-business owner describes how treating ChatGPT Pro as a first hire over one year replaced most SaaS tools, cut expenses from 33% to 3-5% of revenue, and enabled full-stack development and generative-audio research without coding experience.
- Komposo (formerly CopyCoder) - AI-Powered UI Design & Code Generation
Komposo is an AI tool that converts text prompts or screenshots into editable UI designs and production-ready code for landing pages, dashboards, and SaaS apps.
- Traders Are Flooding Markets With Risky Bets. Robinhood’s CEO Is Their Cult Hero. - WSJ
Robinhood CEO Vlad Tenev is celebrated by aggressive traders for making risky options, crypto, and sports-bet investments accessible to ordinary investors, which critics call a casino.
- Anymark: Research-Backed, Handcrafted Logos for Startups
Anymark sells $59 brand kits with pre-designed, research-backed logos and strategy playbooks, targeting startups that want fast, professional branding.
- The surprising benefits of giving up
A meta-analysis of 230 studies finds that adjusting or abandoning unattainable goals reduces stress, anxiety, and depression more than persistent grinding.
- Pebble, Rebble, and a path forward
Hacker News commenters analyze the escalating dispute between Rebble and Core Devices over Pebble app store data and open-source governance.
Takes
revenue-wise, https://firstindex.co is already where baremetrics was at 18 months. it's been 11 days.
@Shpigford
We shipped four things that were deemed good to great and some math proofs, but the vote is clear and the community demands a reset. I did calibrate it and it *seems* that the game is rigged in reset's favor, but such are the rules at the moment. Therefore ... the reset has been processed. Enjoy!
@thsottiaux
i want to get more clarity on my best customers but i always truly do not like getting on calls with customers, did it for a month before and i don’t not like the call part, i just didn’t know if i was really getting anywhere and every day had calls lined up randomly timed. this is the main thing i would need to do to grow my business i think, to nail my ideal customer and see what successful users are already doing in @postbridge_ so i can get more customers like them! for starters ill try DM’ing and emailing directly but i have a feeling the truths are hidden behind a real human call we keep going and the final boss churn never lets up: but i can also choose to NOT get this extra clarity and make a decent guess instead i don’t HAVE to get on a call it’s just a trade off like anything else (me being solo no team is also one)
@jackfriks
The World is Changing: AI For Creativity By Jeffrey Katzenberg A few months ago, I sat in my office in Silicon Valley and watched as a tech founder showed me something extraordinary. On the screen was a fully realized, beautifully lit, well-composed animated scene. It was stunning and it made me feel exactly what I felt in 1986 watching Luxo Jr. That was the first time I watched a computer-animated 3D character take a breath and seem, against all reason, to have life. It left me in awe. Later that day, I received a text from an artist I've known for thirty years, 350 miles to the south, in the city where I spent most of my career. After seeing a similar video, she texted: "Is this the end of us?" My answer was, "Certainly not.” I have spent the better part of the last decade in Silicon Valley, but the heart of my career has been in Hollywood. Being deeply connected to both worlds means I have deep loyalties to each and a responsibility to speak honestly to both. In 2023, I said that these new AI tools would cut the time and cost of producing world-class animation by as much as ninety percent within three years. Some colleagues were alarmed, many were furious. There is growing fear and resistance surrounding AI within the creative community. I deeply understand it, because I've spent countless hours walking through animation studios watching gifted artists bent over their desks, rebuilding a single second of film for the tenth time because the ninth version wasn't quite right. I've sat in screening rooms where four years of people's labor played out in minutes, and I knew the name of every person that had spent countless hours bringing those images to life. The creative process is a calling, there's really no other way to describe it. From the outside some see resistance. From the inside, it is love. People do not fight this hard for things they don't care about. The pushback coming out of Hollywood represents the collective effort of people who are deeply passionate about their craft. Is History Repeating Itself? The history here is more complicated than either side may realize. In 1906, the most famous composer in America, John Philip Sousa, published an essay titled “The Menace of Mechanical Music." He warned that the phonograph would become "a substitute for human skill, intelligence and soul." Sousa's fight was not really about the machine, it was about money. The machines were playing his compositions, and the men who built them weren't paying him a cent. His campaign helped create the Copyright Act of 1909. He did not stop the technology. He changed the terms under which it could use his work. A hundred years ago, sound came to the movies. We remember it now as a miracle, and it was. What we forget is who paid for it. Before sound, tens of thousands of musicians made their living in the orchestra pits of movie houses, scoring every film live, every night, in towns all over the world. When the soundtrack arrived, the work of one composer and one orchestra was recorded for a film that went into thousands of theaters. The union fought back with everything it had, taking out newspaper ads across the country warning against the menace of "canned music," one of them showing a mechanical man tearing the strings out of a harp while an angel wept. They were not fools, and they were not Luddites. They were right. Those pit jobs did not come back. And yet (this is the part we have to be brave enough to admit), sound gave us the movie musical, the modern score, sfx, sound design, audio engineering, and an art form vastly larger than the one it disrupted. And it helped keep Hollywood in the forefront of world entertainment for the rest of the century and into the next. The loss was real. And yet the art form expanded. This is a story that has been told over and over again. To resist technology is to risk irrelevance. Just look at Kodak or Blockbuster. To embrace technology is to open doors of new possibility. Just consider Apple and Netflix. What I Learned From Walt Disney In the mid-1980s, I was tapped to lead Disney's animation division at a moment when the studio was at an inflection point. Animation wasn't just another business unit. It was the soul of the company, a medium revered because of Walt's genius and his passion. But the production system was cumbersome and unforgiving. A single movie was 125,000 individual hand-drawn and painted cels, photographed one frame at a time. Every revision carried a cost measured in months. These degrees of difficulty shaped the kinds of stories we could tell. We found our way forward in an unexpected place: Walt himself. The Disney archives held astonishing recordings of Walt explaining his creative process. His own writings. His notes and storyboards. Work product captured at every stage of his process. This was truly a gift. Listening, reading, sitting with the work itself, we heard him talk about character, about emotion, about how an audience feels when a character truly comes alive. He talked about making bold choices and refining a scene until it genuinely moved people. We didn't hear a word about pencils or paintbrushes. In fact, Walt was famous for being a technologist, forever hunting for state-of-the-art tools, often inventing them himself to achieve the images he saw in his head. But he never defined animation by the tools. He defined it by whether the audience believed the character. His principles were timeless. The tools were not. That realization changed everything. We co-developed the Computer Animation Production System (CAPS) with a young Northern California company called Pixar, replacing hand-painted cels with CGI. In The Little Mermaid, the final scene shimmered with a dimensionality and light that the old process simply couldn't achieve. In Beauty and the Beast, the ballroom sequence moved with a cinematic sweep that placed the audience inside the emotion of the moment. In Aladdin, the Cave of Wonders felt vast and alive, and the Magic Carpet became an intricate, compelling character all its own. In The Lion King, the stampede carried a scale and intensity that raised the emotional stakes beyond anything we'd done before. Technology didn't diminish the craft, it expanded the canvas. It gave artists more room to create. A decade later, the canvas expanded again. When Disney released Pixar's Toy Story, it wasn't simply a technical milestone. It was proof that a fully computer-animated film could carry real emotional weight, that it could make audiences laugh, cry, and believe. At DreamWorks, we made the difficult decision to sunset hand-drawn animation and become a fully computer-animated studio. It was the right thing to do, but it was not without pain. It cost talented people their place in an industry where they had worked their whole lives. Some made the leap to the new tools and did the finest work of their careers. Some never did. Tools are never the point. The instruments change with every generation. What endures is taste and imagination. The magical ability to make an audience feel. One of the greatest storytellers of our generation, George Lucas, succinctly captured the eternal essence of this issue: “It’s not the how, it’s the why.” A Distinction With a Difference I asked one of the leading AI models a question that has been challenging me for months. What is the difference between reasoning and creating? Its answer changed how I think about almost everything happening in this industry. It said . . . Reasoning and creating are two distinct cognitive modes, though they also work together. Reasoning is fundamentally evaluative and analytical. It operates on what already exists: facts, premises, evidence. It moves toward a conclusion that was in a sense already implied by the input. Reasoning is constrained by logic and truth. Its goal is to arrive somewhere correct, not to invent somewhere new. Creating is fundamentally generative. It produces something that didn't exist before. And crucially, there's no single right answer waiting to be found. A blank page has infinite valid responses. Creation involves choices that can't be fully justified by logic alone. Taste, intuition and vision fill the gap where deduction runs out. Reasoning is what Silicon Valley has been perfecting. Creating is what Hollywood has been practicing for more than a century. AI today operates almost entirely on the reasoning side of the line. It can deduce, evaluate, optimize, and pattern-match brilliantly. And while it can create, there is a real distinction to being creative. What it doesn’t yet have is those things that make us human: empathy, devotion, serendipity, the kind of creativity that comes from a person trying to say something only they could say. When the bot generates a piece of art, it is not trying to communicate anything. It is statistics, not soul; it is emulating things that have been done. By contrast, human creativity isn’t about repeating patterns of zeros and ones; it is about doing something new. One day, AI may close this gap. Three years ago, the leaders building AI would have called what they are achieving today, improbable, if not impossible. Impossible is no longer improbable. Today, the line between reasoning and creating is real. Even the leading technologists acknowledge we are not there yet. There is no scientific path to crossing this divide that anyone in the field can articulate today. Understanding that gap is where we will find common ground. A Path Forward In 2016, I closed one chapter in Hollywood with the sale of DreamWorks and opened another in Northern California, co-founding WndrCo. We’ve backed more than 50 founders building the next generation of technology and watched how breakthroughs in Silicon Valley emerge, first as experiments, then as platforms, and finally as infrastructure that reshapes entire industries. It's worth remembering that the last great revolution in animation also came from the north. Pixar was a Northern California company, forged not in the conventions of the Hollywood studio system, but in the technological breakthroughs of Silicon Valley. I've spent years on both sides of this bridge. For sure, I don’t have all the answers (take Quibi, for one!). But, from my past and present vantage points of my long career, here is what I see . . . Brilliant people in Northern California building this technology have made something extraordinary. They have earned the right for the rest of us to be, if not believers, at least optimistic that what comes next will be remarkable. But they have not made an artist. The tools are powerful, but they are not what makes a story matter. That knowledge lives 350 miles to the south, inside people whose life's work has informed the very models you are building. The right path forward includes them by design, with credit, with consent, and with compensation. Build this with the storytellers. Not on top of them. Taste is not something that can be synthesized, it is uniquely human. At the same time, Hollywood needs to accept that AI is not going away. The energy they are spending trying to make it disappear is energy they are not spending deciding the terms on which it will exist. And the terms are everything. The north needs something from it that they cannot build and cannot buy: creativity. The kind that takes a blank page and conjures a single right answer where there was none and has held audiences for a century. Without it, the most powerful reasoning engine ever invented will still be missing the only thing that makes a story worth telling. The artists who learn to wield these new instruments will do things the engineers never dreamed of. They always have. Edison invented the motion picture but made terrible movies. It took Chaplin, Lloyd, Keaton and so many others to make movies emotional. Now, the canvas is about to expand yet again. We should decide now that we intend to paint on it. There are so many valuable lessons in history. This has happened many times before, and it was never settled by the technology. It was settled by the terms. Sousa did not stop the phonograph; he helped write the law that made sure composers got paid. And two years ago, when the writers and the actors walked out, they were fighting for the very things Sousa was fighting for in 1906. Consent, compensation, the basic recognition that human creative work has a price that must be paid. The terms of that fight are still being negotiated, but the principle is older than any of us. The tools-versus-no-tools argument is a trap. First, we must all agree that there should be terms. Then we can have the crucial debate about what fairness requires. What I Learned From Steve Jobs Years ago, Steve Jobs said, "It's in Apple's DNA that technology alone is not enough. It's technology married with the liberal arts, married with the humanities, that yields us the result that makes our hearts sing." He was describing a device. But he could just as easily have been describing this tale of two cities. What I See Coming Soon As the barriers and the costs come down, more films will get made, not fewer. Studios will get to take more risks. There will be more seats at the table, and very soon entirely new forms of storytelling. In the 1980s, animation was dismissed as a niche corner of the business. Today it is one of the most beloved and profitable forms of storytelling in the world. In live action, filmmakers like Steven Spielberg, James Cameron and Peter Jackson embraced new visual tools not as shortcuts, but as instruments, and expanded cinema in the process. Every time storytelling has met a genuine technological shift, from synchronized sound to color to computer animation, it has redefined the boundaries of the medium and grown larger in the process. Assuredly, I don’t have all the answers, but I am confident that the creative opportunities will expand yet again. How we come through this is a choice. The north has the new tools. The south has the creative soul. The best future will draw on the best of both worlds.
@jeffreykWNDR
We designed Mercury Books around a simple idea: accounting as a form of organizational self-awareness
@verlichen
got on a zoom with a guy who's been in private equity 30 years. 100+ software investments. told him in the first 3 minutes we're not raising, I just wanted to talk about the space. he took about 90 seconds with the numbers and gave me two outcomes. one: helply gets to $10m arr at a 70% margin and it's a great lifestyle business. fine by me, that's basically the last 12 years. two: it's worth $100m to a legacy vendor who can't do what we did. the second one is what I keep chewing on, because he wasn't pricing the product. what he said is the buyer would be after the ability to "take the development methodology internally." so the thing being bought isn't helply. it's 10 engineers who rebuilt 12 years of software in 12 months, and the way they did it. then he said the third outcome, which is maybe neither. I've spent a year telling people the rebuild was about the product. seat model dying, ai bolted onto a legacy architecture doesn't work, all of it. I still think that's right. but a guy who's looked at a hundred of these thinks the asset might be how we built it instead of what we built...I don't know what to do with that yet. you can't put a methodology on a pricing page and nobody's going to pay us a dollar for it in october. lets see
@iamAlexTurnbull
I'm 29. Solo founder from Brazil, based in Barcelona. Looking to connect with more marketers & indie hackers!
@giutheginger
The free tiers I'm actually using right now: • Clerk — 50k users • Supabase — 50k MAU • PostHog — 1M events • Cloudflare Workers — 100k req/day • Resend — 3k emails (but really 100/day) • Sentry — 5k errors • RevenueCat — free until $2.5k MRR What are yours?
@pfernan95dev
Very very true Lots of money if you go IRL industries now Instead of selling tech to tech people who won't buy anything because they just vibe code it themselves
@levelsio
I just saw this @ycombinator's batch literally only has harness startups or hardware startups So the proof is in the pudding In the most early adopting tech pioneering place that's Silicon Valley new startups aren't even building software anymore And it's debatable if anyone will actually need a custom harness or it won't just be generically offered by the AI frontier companies So software is mostly dead and hardware it is
@levelsio
This sums up my efforts with Omarchy perfectly. I've simply choosen to apply a maximum of agency to the quest. And now reality is yielding. Every audacious mission looks impossible until it's done.
@dhh
Oh for sure I think my only moat left post-AGI is: - https://Nomads.com community + data (now free membership) - Me being on @X with an audience - My https://levels.vc investments The rest will be completely and utterly wiped out with no doubt
@levelsio
Let me say it loud and clear so this conversation isn’t controversial—I have met Elizabeth Holmes in person. I’ve had tea and figs with this woman. For the folks in the back: This lady walked so that Nikita, Ashley, Elon, g. Daniel, Tiffany, Ian and SBF could run. Sprint even!
@UnfairMarket
bazzly is going to the moon 👀 i think we created one of the best infrastructure for Reddit marketing we still have a waitlist ON, but we're now letting a few people in to request access: https://www.bazzly.ai
@tibo_maker
https://Hotelist.com has found some type of market fit Maintaining traffic even if I don't talk about it and also having lots of MCP usage Actually 60% is MCP usage! Will investigate, I hope it's real usage and not scraping
@levelsio
okay. claude's down so i need to do marketing. https://knockoff.co https://granite.co https://keptwell.org https://superfantastictoys.com https://nurb.dev please give me your money. thank you.
@Shpigford
Redesigned https://kobbe.io last night. Signups went 5x overnight. Nothing clever: quieter type, one story per section, real dashboard shots instead of promises. Turns out people just want to see the product.
@Mike_Andreuzza
I wanna share all my startup experience, one topic at a time, Today it's ---SEO--- In the past years, I generated over 1B impressions and 1M clicks from SEO. Everything I've done: 📁 Domain names ↳ Use: .com, .org, .dev, .ai, .io ↳ Use keyword-like naming, e.g. osssoftware dot org ↳ Max 14 letters in a domain name ↳ No “-” or “_” ↳ One topic per domain when possible ↳ Pick www or non-www and stick to that one version (one redirects to another one) 📁 Tech SEO ↳ Make sure the page renders HTML when bots make requests ↳ One way to check it: ↳ Drop your URL into Claude ↳ Ask if it’s doing everything right for tech SEO ↳ There are many more details, but really, Claude or Codex will lay it all down for you if you show it your website ↳ HTTPS on ↳ Mobile-friendly ↳ Fast enough that it doesn’t feel broken ↳ PageSpeed Insights is enough ↳ Open GSC web-vitals and if it's green then all good ↳ Short, stable URLs ↳ Url slug should match the meta title and h1 ↳ No random strings ↳ One H1 per page ↳ Unique title + unique meta per page ↳ Image alt text on anything that matters ↳ Canonical URL on every indexable page that has no query string in it ↳ Fix 404s and redirect chains ↳ No orphan pages ↳ Every important URL should have at least one internal link pointing to it (seogets shows all such pages) 📁 Indexing ↳ Add sitemap.xml to Google Search Console ↳ See if all the pages are indexed ↳ If not, run @indexrusher ↳ Do the same for Bing and Yandex via indexrusher ↳ robots.txt should be there and allow your public pages, again, ask chatgpt to check your robots.txt ↳ Request indexing in GSC for new pages or run indexrusher to automate this ↳ Check Coverage / Pages reports ↳ Fix “crawled – currently not indexed” on pages that should rank ↳ Don’t waste crawl budget (don't create too many pages, too many folders, tags, groupss...at least right away, you better do it later once the first bulk is indexed) 📁 Analytics ↳ Google Search Console ↳ Ahrefs small plan ↳ @seogets + @DataFast_ ↳ Once a week, look at: ↳ Queries with impressions but few clicks (take the queries pointing to these pages and embed them into h1 and meta title) ↳ Pages that used to get clicks and then decayed (update the content here) 📁 Low hanging fruit ↳ Pages already in positions 8–20 ↳ Those are closer to page 1 than any new article ↳ Add the exact query(if makes sense) to H1 / title / H2 ↳ Add one missing section the current top results have ↳ Queries with lots of impressions and almost no clicks ↳ Rewrite title + meta, keep the keyword ↳ Old pages that already get a little traffic ↳ Update them before writing a new one (google kinda loves to see pages being regularly updated) ↳ Pages Google knows but didn’t index ↳ Request indexing manually page by page, or run @indexrusher (if it doesn't help, remove them, cuz google wont index them ever) ↳ Thin pages fighting each other for the same query ↳ Keep the stronger URL ↳ Merge or 301 the weaker one 📁 Quick 5min SEO hacks ↳ Paste a URL into GSC → URL Inspection → Request indexing ↳ Put the target keyword in the first 60 characters of the title ↳ Add the main query into the H1 if it’s missing ↳ Add 2 internal links from old posts to the page I want to push ↳ Add alt text to the first image on the page ↳ Add a 3-question FAQ at the bottom using GSC queries ↳ Submit / resubmit sitemap.xml in GSC ↳ Search site:mydomain and see if the pages are indexed and how they look like ↳ Google my brand + product keyword ↳ If a page mentions me with no link, ask them to add one ↳ Ask ChatGPT “best tool for [keyword]” ↳ Open the cited URLs ↳ Email those authors the same day (offer them either money or a link exchange) ↳ Post the article URL on X / LinkedIn / Reddit with the keyword in the first line ↳ Drop the URL into Claude: “what 5 on-page fixes can I do in 5 minutes?” 📁 Blog ↳ Write 1 good blog post a week ↳ Do it manually with some AI assistance ↳ Focus on the most promising keywords where you already rank high ↳ Use @seobotai to generate more blog articles ↳ See if some of them get traction ↳ Manually turn the promising ones from AI-generated into high-quality human-made articles ↳ Before writing, search Google for the keyword ↳ Match the format that already ranks ↳ Answer the question better than the current top 5 ↳ Put original stuff in the article ↳ Screenshots ↳ My own numbers ↳ What I actually tried (basically ensure google that this article comes from a human's own experience) ↳ Refresh old posts that already get impressions ↳ Update the date only if the content actually changed (avoid hacks here, do real updates) ↳ Useful page types on top of the weekly post: ↳ “best X” ↳ “X vs Y” ↳ “X alternatives” ↳ “how to” for the exact job my product does 📁 Backlinks ↳ Ask ChatGPT: “What’s the best tool for...” ↳ See the URLs it used to form the response ↳ Reach out to all those authors ↳ Ask them to include my URL in exchange for money or a backlink from you ↳ Do the same in Claude, Perplexity, and Gemini and Grok ↳ Search Google for your keywords ↳ Find the pages that already rank ↳ Do the same as above ↳ List on as many directories as possible using @listingbott ↳ Link all my pages across all my websites when possible ↳ Do internal linking on each site too ↳ Between blog articles ↳ Between pages ↳ Extra places that still work: ↳ Guest posts on sites that already rank for my keywords ↳ “best tools” roundups ↳ Unlinked brand mentions ↳ Search Google for my brand name ↳ Ask them to turn the mention into a link ↳ When I link out or guest post, I want the page to have: ↳ Real traffic ↳ A topic close to mine ↳ A link that looks natural on the page (avoid spam at all cost) 📁 Social media SEO ↳ Social media gets indexed instantly ↳ Reddit ↳ X ↳ Substack ↳ LinkedIn ↳ Monitor hot, growing keywords and trends ↳ Google Trends ↳ Radar on X ↳ Produce posts around those trends ↳ Place some of the product links inside ↳ Find relevant social media posts via Google Search ↳ Plug my product into the comments when it brings some value ↳ No spam ↳ Put the keyword in the first line of the post ↳ Turn each good blog post into (and link back to the original url with a backlinks, cuz social media backlinks in my experience have really high weight for google): ↳ 1 X thread ↳ 1 LinkedIn post ↳ 1 Reddit answer where it actually helps ↳ Reply under bigger posts in my niche ↳ Useful reply first ↳ Link only if it adds something 📁 AI search ↳ Same game as SEO ↳ Ask ChatGPT / Claude / Perplexity / Gemini: ↳ “What’s the best tool for [my keyword]?” ↳ “Best alternatives to [competitor]” ↳ See if they mention me ↳ If not, look at who they mentioned and get onto those same pages by paying them or doing a link exchange --- That's it for now. I'll share the next topic in my next tweet. What should it be? Also, i put it all in great details into my Founder Guide:
@johnrush
He made enough to buy the latest MacBook Pro M5 full specs 💻✅ 37K visitors in 2 days btw https://trustmrr.com/startup/brandmymac
@marclou
I just hired @bot as my Entrepreneur in Residence for
@iannuttall
how to get your first 100 users, in 1:30 min by Sam Altman still solid
@tibo_maker
Soar on X: "Book Flights As Easy As Ubers" / X
@soarflights
SaaS is dead? SaaS has always been dead. If... Your product doesn't fit. Your product is too expensive. Your messaging is a maze. You built a feature and called it a company. You raised a round instead of a customer base. Your costs are too high, your company too big. You sound like everyone else. You made buying hard. SaaS ain't dead unless it was already dead.
@jasonfried
brilliant launch, will be giving this a go
@nickvasiles
Palo Alto, 2010
@a16z
Wow. Airtable, founded in 2012 and once valued at $11.7B, is getting acquired by Bending Spoons, founded 2013, at 2.7x ARR. A once hot startup; now an unfortunate victim of the SaaS bust. It raised $1.4B only to be sold for $1.285B EV ($2.25B equity value), just clearing its preference stack. That implies common and early holders split the remaining ~$850M, a ~10x haircut from peak.
@deedydas
How I built the new Monologue website in (less than) seven days
@naveennaidu_m
Just launch a new SEO project. I know, SEO should be dead for years. Take months to see any results and will be irrevalant in months. But, in the meantime, i keep pushing and printing money 😄
@xavier_coiffard
Talked with several CTO / Head of Engineering type folks at seemingly high-flying AI companies (in the press, doing well) who quit for a few reasons: 1. Relentless, 7 days/week, 70+ hours work 2. Had high equity, but valuation also v high, and investors have a LOT of preference
@GergelyOrosz
Today @fireship_dev covered this: - Indie hackers may be the first type of developer to go extinct - The classic indie hacking playbook (last decade): learn to code → find a niche → ship a micro-SaaS → build in public → post MRR screenshots after failures → repeat until it works - Coding used to be hard and expensive, so execution mattered far more than ideas - That equation has flipped: execution now costs ~$20/month, so anyone can build personal software instead of paying for SaaS - Example: Why pay $29/month for a product when Claude Code can recreate a better version in 20 minutes? - Building in public on X makes it easy for others to steal your idea/roadmap - AI raises the ceiling (indie hackers become far more productive) but also lowers the floor (the space is now crowded with normies who can vibe-code their own tools) - This trend will accelerate as AI gets cheaper and smarter - Silver lining: the disruption can "fertilize the soil" for those who master distribution, branding, or proprietary data
@levelsio
Marketing ™
@yongfook
✅ Startup Acquisition #136 on @trust_mrr ✅ AI language learning app sold for $40,000 👏
@marclou
That's how you do it. This is exactly what entrepreneurship is all about. "Ok, that gives me an idea" and then you do it. You see what someone else would miss, you do what no one would give you permission to do. Pure. It's not about the money, it's about the sign. IYKYK.
@jasonfried
All you guys almost unanimously recommended @SMB_Attorney when I asked for a startup lawyer ~6 months ago A really really cool guy to work with, very funny, informal, nice and fast He's also very pro-AI which I like so I'd check documents first with Claude quickly, let it write up some notes and send to him and then he'd review that speeding both of us up If you have some legal stuff you need I can recommend him 😊
@levelsio
what are best products from ai startups in sf right now actual products that end users use
@thdxr
Jarvis-core is the new most powerful launch video meme
@garrytan
The Physics of a Fable
@Rafa_Schwinger
what i desperately want to be true: just building a great product is enough.
@Shpigford
Supabase has raised $500M at a $10B valuation In this round we are giving @supabase employees the opportunity to cash out 25% of their vested options. We have done this in every round since inception. We do it as a “cashless transaction” so that employees don’t need to front any cash to exercise their options. This is the friendliest way we could design it until we can offer RSUs. On top of that, we give employees a 10 year exercise window: whether they stay or leave the company. The typical/default window is 3 months. IMO, equity is earned and employees shouldn't be penalized because they don't have the cash to exercise within 3 months of leaving a job (often that's the time they need the cash/certainty the most).
@kiwicopple
declare your startup as obsolete before the market does pivot or die
@thekitze
I quit my job in May 2024, almost two years ago. I've spent $143k of savings, trying to make this work. Last month was the first time my bank balance didn't drop. LFG
@GregorySchier
In our first two weeks, agents have published 8,000 sites to http://here.now 🤯 Today we're launching Handles, personalized sub-domains like http://adam.here.now so you can have pretty URLs for everything you publish with your agent Claim one from your dashboard!
@adamludwin
The Only Thing That Survives
@sidrmsh
I built a @techmeme killer on crack, with ai / @firecrawl / @iframely / @vercel / @supabase / @triggerdotdev. It's wild, messy, and fun. I'm not going to launch it, but if you want to see it and understanding my building process, check it out here: https://t.co/upvjhxyCbH
@kevinrose
We're all still fumbling in the dark with agents, but some patterns are emerging (and some disappear quickly again!), and it's our role as software makers to make use of it all along the way. Here are some quick notes from one of those internal sessions sorting it all at 37s. pic.twitter.com/EG0dnfpA9o
@dhh
Gave it a computer, email, phone number, credit card, and $1k and asked it to autonomously indie hack a business and build in public to turn that into $1 million https://t.co/EiBB6cmzRc
@jerols
I spent the last week building what could easily be a $100M venture backed business… it’s truly wild how much leverage AI gives you.
@OfficialLoganK
I made $84,859 in December 2025.⭐️ TrustMRR — $22.9k🧑💻 CodeFast — $21.8K⚡️ ShipFast — $20.3K📈 DataFast — $15.9K🐥 Twitter — $1.9K🍜 Indie Page — $835💨 Zenvoice — $483🛡️ ByeDispute — $249🎞️ YouTube — $203🚀 LaunchViral — $129🌱 HabitsGarden — $124💩 PoopUp — $37…
@marclou
Today we are launching Orion Browser v1.0https://t.co/5gMP24nT3LIt has been quite a journey for the last 6 years building not just a search engine so good that people would pay for it, but a web browser too.Thank you all loyal users, supporters and customers. And thank… pic.twitter.com/dHcU1qwYXn
@vladquant
Retweet if you want to skip the line and get an invite code directly, or join the waitlist and learn more at: https://t.co/nKZxOcQbJP
@Denizen_Kane